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Google Business Profile: 2024 Guide

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The Benefits of a Google Business Profile

Let’s talk about the benefits of a Google Business Profile to get your website found online.

What is Google My Business? I’m so glad you asked! GMB is a tool that showcases your business on Google Search and Maps. It provides all the important information about your business like your business name, hours of operation, contact details, and images to potential customers searching for your services. It also shows reviews that customers have left providing a way to showcase your amazing customer service.

Set Up Your Google My Business Account

Ready to get your GBP ready for business in 2024? Visit Google My Business and create an account if you don’t have one. Be sure you are in your business workspace account and not a personal account. This a straightforward process that requires basic business information.

Provide Key Details

Enter your business name, address, contact number, and website URL. Create a brief and clear description of your business or organization to show to your potential customers. Think about what keywords your customers may use to search for a business like yours.

Showcase Your Business

Upload high-quality images of your studio, products, and anything that reflects your creative work. Visual appeal matters!

Encourage Reviews

Happy customers can leave reviews on your GMB. Encourage them to share their experiences, as positive reviews build trust. You can respond to reviews to show Google you are an active business and are active online. Got a bad review? Don’t worry. This is where potential clients can see how you handled disgruntled customers.

Add the Profile to Your Website

Now, it’s time to integrate your profile with your website. Google offers badges and review widgets that you can easily embed on your site or even in your email.

By adding a GMB Profile to your website, you boost your online presence. Google’s search algorithm will recognize your business as relevant, leading to increasing your ability to get found online.

Remember to keep your profile updated regularly. Respond promptly to messages and reviews to build a strong connection with your audience.

By taking advantage of the power of Google, you should begin seeing a positive impact on your website traffic, which can lead to a growing customer base. So what are you waiting for? Let’s do this!

Need help? Jenny Laine Designs can help you find more ways to get found on Google!